LuxCar · A Divánta Unit

The House
Behind the Keys

LuxCar puts you behind the wheel. Divánta, the private concierge house of Finnish Lapland, puts a whole house behind your journey.

Explore Divánta

One House, One Standard

The House Behind the Keys

LuxCar is Divánta's own motorcar marque: the door for guests who want the wheel in their own hands. Everything else a journey may need, from villas and private chefs to quiet protection, lives one step away, in the house itself.

Co-founded by Henry Hynynen and Petri Juotasniemi

Beyond the Wheel

What the House Composes

A LuxCar rental is one fine week. A Divánta journey is the whole of Lapland arranged around you, by one discreet team.

Chauffeured Journeys

The same Mercedes-Benz fleet, with a private chauffeur who knows every road, timed to your day.

Private Villas

Lapland's finest private residences, never listed openly. Locations and availability shared by private reply.

Curated Experiences

Aurora hunts, husky trails and wilderness expeditions, arranged privately for your party alone.

Private Chef & VIP Host

Your own chef in the villa kitchen and a dedicated host beside your family through the stay.

Executive Protection

Discreet protection by Tactical Bodyguard Finland, the house's own police-supervised unit.

When You Are Ready

Begin with the Keys.
Stay for the House.

Planning more than the drive? For a stay that brings together accommodation, dining and experiences, explore Divanta. For a car with or without a private chauffeur, continue with LuxCar.

Prefer to keep driving? Your Mercedes-Benz is waiting.